Make sure that you know the following words and word combinations, translate them into Russian.

Interest rate, inflation rate, tax incentives, GDP (gross domestic product), foreign investment, to let monetary policy run out of control, a severe worsening of an exchange rate, to attract foreign investors, credit availability, to increase the desirability of the product, to borrow money to buy goods, fast moving consumer goods.

Make sure that you know the following words and word combinations, translate them into English.

Курс обмена валюты, рабочая сила, уровень безработицы, торговый баланс, общий объем выпущенной продукции, импортировать больше, чем экспортировать, сократить государственную бюрократию, влиять на покупательную способность потребителей, увеличить объем покупок.

Make up sentences or short dialogs with the following word combinations from the unit.

1. the world's largest economy

2. to be supported by economic fundamentals

3. gross domestic product

4. to be widely influenced by the central bank

5. to be a benchmark that trades against other major currencies

6. to have jurisdiction over monetary policy

7. to work towards a prime principle of price stability

8. to make key interest rate decisions

9. to govern monetary policy

10. to play an increasingly large role in day-to-day transactions

 

Unit 8: Corporate entertaining

Task 1. Read the following text and then answer the questions.

Corporate entertaining

Most modern companies are operating a ‘Customer Relationship Management Program’ and in running a CRM program the human content part of that is very important. Many companies have realized that it can cost four or five times as much to gain a new client as it is to keep an old one, and therefore entertaining has become a very important part of that customer relationship management mix.

       There are top six events that are popular form of entertaining: the Wimbledon Tennis Championships, Royal Ascot, the Open Golf, Henley Royal Regatta, Chelsea Flower Show and the Grand Prix. But more and more new events are happening all the time – opera, jazz, rock and pop events where people take and entertain their clients.

It doesn’t matter if you are a small business or a multinational. You need to retain your clients and customers if you are to grow your business. 

Questions:

1. What kind of entertainment program do most companies have?

2. Why do companies spend money on corporate entertaining?

3. What other events are mentioned in the text in addition to the ‘big six’?

4. Why is corporate entertaining important for small businesses?

 

Task 2. Put the following into a logical order for entertaining in a restaurant.

Look at a menu
Ask for the bill (BrE) / check (AmE)
Book a table (BrE) / make a reservation (AmE)	1
Leave a tip
Have the main course
Have a dessert
Order a starter
Have an aperitif

 

Task 3. Imagine you are offering a guest a drink. Match the options with the drinks. Then make up short dialogs.

Example: - What would you like to drink?

           - I’d like coffee, please.

           - Black or white?

           - Black, please.

black/white	1. beer
still/sparkling	2. wine
red/white	3. water
single/double	4. tea
bottled/draught	5. coffee
with milk/lemon	6. whisky

 

Task 4. Now match the options with the food. Make up short dialogs.

boiled/grilled/roasted/fried	1. sauce
spicy/bland	2. potatoes
rare/medium rare/well done	3. meat
boiled/fried/baked	4. pasta
salty/sweet	5. steak

 

Task 5. Read the following dialog at a conference. Make up a similar dialog.

A: Jane, I’d like you to meet one of our best customers, Linda Erickson from SPT in Sweden.

B: Hello, Linda. Nice to meet you. I’ve heard a lot about you.

C: Not all bad I hope!

B: Not at all. It’s good to be able to put a face to a name.

C: Absolutely!

 

Task 6. Look at the expressions below. Which are said by a) a host? b) a guest? Match the sentences in logical pairs.

1. Can I get you a drink?

2. Yes, it’s just down there on the left.

3. It all looks good. What do you recommend?

4. Would you like me to show you round?

5. Help yourself to some food.

6. Would you like to have dinner with us tomorrow night?

7. Yes, please. I’ll have a white wine.

8. Can I have a lift to the airport?

9. Yes, I’d love to see some of the sights.

10. Could you tell me where the toilet is, please?

11. How’s business?

12. Yes, that would be wonderful!

11. It’s very kind of you to offer, but there’s a taxi coming for me at 11.00.

12. We are having a great year.